Creator and checkout platform

ViralPayouts vs Captiv8

ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. With Captiv8, paying affiliates for you is optional or extra and does not say it has two-tier recruiting. It does not publish its prices.

Every figure for Captiv8 comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.

Why brands pick ViralPayouts over Captiv8

Best fit: Brands that just want a commission-only partner program with recruiter overrides and payouts handled, paying only a share of partner payouts.

$0 a month
No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.
Payouts done for you
One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.
Recruiters built in
Customer links and recruit links on every program, with the override set your way and reversed on refunds.

Start a program free

Side by side

	Captiv8	ViralPayouts
Price	Not published: quote on request	$0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month.
Setup fee	Not stated	None
Fee for paying affiliates	Not stated	Included in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank
Pays your affiliates for you	Optional	Yes You fund by bank transfer; we pay every partner
Two-tier recruiting	Not stated	Yes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups
Public program directory	Not stated	Yes Partners browse and join with one account
Tracking	Custom trackable referral links; Custom trackable discount codes; Proprietary tracking pixel; Shopify / WooCommerce / Refersion integrations	First-party links with click IDs, signed server-to-server events, Stripe Checkout webhook
Coupon tracking	Yes	Yes A code per partner, per program
Mobile app tracking	Not stated	App installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app.
API, webhooks, MCP	Not stated	REST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks
Integrations	Shopify, WooCommerce, Refersion, TikTok Shop, Facebook/Instagram/TikTok paid media	Stripe Checkout, Shopify orders, any backend via the event API

Where ViralPayouts comes out ahead of Captiv8

What Captiv8 offers

Brands, agencies and talent managers running influencer marketing at scale: creator discovery, campaigns, paid amplification, TikTok Shop, storefronts and affiliate programs. Now part of Publicis Groupe's Influential.

Creator and checkout platform · G2 4.7 (505 reviews)

Why ViralPayouts is the better choice

Transparent self-serve pricing with no monthly or setup fee
Built-in two-level partner + recruiter overrides; Captiv8 states no multi-tier
Public directory where partners join programs; signed S2S event API and Stripe webhook documented

About Captiv8

In their words:: "Captiv8 has been integrated into Influential." (H1); title: "Captiv8 - End-to-End Influencer Marketing Platform"
Company:: Publicis Groupe (acquired, announced 21 May 2025); integrated with Influential within Publicis Connected Media
Named customers:: Primal Kitchen (testimonial), Live Tinted (221% ROI, 2,000+ sales in three weeks, vendor case study)
Website:: captiv8.io

Try ViralPayouts on test money

Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.

Start a program See pricing

More comparisons

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Sources for Captiv8 (5), checked 12 October 2026

Captiv8 is a trademark of its owner. ViralPayouts is not affiliated with Captiv8. Prices and features change: check captiv8.io before you decide. Spot something out of date? Tell us and we will fix it.