Shortly - Affiliate Marketing logoAffiliate software for e-commerce

ViralPayouts vs Shortly - Affiliate Marketing

ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. With Shortly - Affiliate Marketing, you pay your affiliates yourself and has no two-tier recruiting. It costs $0 to $29.99 a month.

Every figure for Shortly - Affiliate Marketing comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.

Why brands pick ViralPayouts over Shortly - Affiliate Marketing

Best fit: A brand that wants a full partner program with automatic payouts and recruiter rewards.

  • $0 a month

    No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.

  • Payouts done for you

    One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.

  • Recruiters built in

    Customer links and recruit links on every program, with the override set your way and reversed on refunds.

Start a program free

Side by side

Shortly - Affiliate MarketingViralPayouts
Price$0 to $29.99 a monthTerm: Monthly or annual (save 10%); Shopify Plus stores pay +$10-$20$0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month.
Setup feeNot statedNone
Fee for paying affiliatesNot statedIncluded in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank
Pays your affiliates for youNoYes You fund by bank transfer; we pay every partner
Two-tier recruitingNoYes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups
Public program directoryNoYes Partners browse and join with one account
TrackingTrackable short links with UTM; Preloaded checkout links; Discount links (auto-apply); Bio links, SMS, email, YouTube linksFirst-party links with click IDs, signed server-to-server events, Stripe Checkout webhook
Coupon trackingPartlyYes A code per partner, per program
Mobile app trackingNot statedApp installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app.
API, webhooks, MCPNot statedREST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks
IntegrationsShopify Checkout, Shopify AdminStripe Checkout, Shopify orders, any backend via the event API
Shortly - Affiliate Marketing plans in full
  • Free: $0 a month. Development/sandbox stores only
  • Basic: $9.99 a month. $108/year. Up to 100 short links, influencer portal, up to 50 influencers
  • Premium: $19.99 a month. $215/year. Up to 500 links, 100 influencers, coupon tracking, live chat
  • Pro: $29.99 a month. $324/year. Unlimited links, affiliate programs and influencers, branded portal
Pricing source

Where ViralPayouts comes out ahead of Shortly - Affiliate Marketing

What Shortly - Affiliate Marketing offers

Small Shopify stores that want trackable short links (UTM, bio, SMS, checkout and discount links) and a simple influencer portal to see clicks and sales per link.

Affiliate software for e-commerce

Why ViralPayouts is the better choice

  • Pays partners for the brand via Whop
  • Two-level partner + recruiter overrides
  • Public program directory
  • Signed S2S event API, Stripe webhook, REST API and MCP

What Shortly - Affiliate Marketing users say

Paraphrased from public reviews. Follow each link to read the original.

Praise

  • Timely support that solved the problem (SUPAREE US, almost 3 years using, Aug 2026). apps.shopify.com
  • Responsive help getting launched (YoYoSam, Jul 2026). apps.shopify.com

Complaints

  • Affiliates couldn't see their orders; team missed a scheduled call (Moonglow Jewelry, Apr 2025). apps.shopify.com
  • Order status not properly tracked, no way to get corrections (bixdo shop, Nov 2025). apps.shopify.com
  • Billing complaints: not free, could not cancel plan (Nov 2024, Sep 2025). apps.shopify.com
  • Slow support and inaccurate tracking (Smartmacroscale, Sep 2025). apps.shopify.com

About Shortly - Affiliate Marketing

In their words:
"Create Short Links & Affiliate Links for Influencer Marketing"
Company:
Founded Shopify app launched April 28, 2021 · Mississauga, ON, Canada (developer address); listing also says 'Based in United States' · Shortly

Try ViralPayouts on test money

Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.

Sources for Shortly - Affiliate Marketing (3), checked 12 October 2026

Shortly - Affiliate Marketing is a trademark of its owner. ViralPayouts is not affiliated with Shortly - Affiliate Marketing. Prices and features change: check apps.shopify.com before you decide. Spot something out of date? Tell us and we will fix it.