Performance marketing platform

ViralPayouts vs Squaredance

ViralPayouts has no monthly fee, pays your affiliates for you and pays recruiters on every program. You pay 10% of what you pay partners, falling to 3%, and nothing in a month when nobody sells. Squaredance also pays affiliates for you and does not say it has two-tier recruiting. It costs $0 a month + 10% to 15% of payouts.

Every figure for Squaredance comes from its own pages or named review sites, checked 12 October 2026. Sources are listed at the bottom.

Why brands pick ViralPayouts over Squaredance

Best fit: A brand (incl. SaaS/digital) wanting a lower, falling fee and its own two-level partner/recruiter programme.

$0 a month
No plan and no setup fee. 10% of what you pay partners, falling to 3% at $10,000 a month.
Payouts done for you
One invoice per program. ViralPayouts sends every partner and recruiter their money and collects tax forms.
Recruiters built in
Customer links and recruit links on every program, with the override set your way and reversed on refunds.

Start a program free

Side by side

	Squaredance	ViralPayouts
Price	$0 a month + 10% to 15% of payouts	$0 a month. 10% of what you pay partners, falling to 3% at $10,000 a month.
Setup fee	None: "no setup or monthly SaaS fees"	None
Fee for paying affiliates	Platform fee is "a percentage on top of the Brand's weekly sum of confirmed Qualified Transactions"; late payment raises fee to 17-21% (7 days late) up to 26-30% (28 days late); 1%/week interest after 30 days	Included in the fee above: no charge to the brand for sending payoutsPartners pay Whop's own fee when they withdraw to their bank
Pays your affiliates for you	Yesvia Squaredance (brands billed weekly; partners paid after brand pays; "Squaredance doesn't guarantee Brand payments")	Yes You fund by bank transfer; we pay every partner
Two-tier recruiting	Not stated	Yes Two levels on every program: share of commission, share of sale or fixed. Paid on approved sales, never sign-ups
Public program directory	Yes	Yes Partners browse and join with one account
Tracking	pixel-based multi-event tracking; last-click attribution; Shopify app; pixel on any platform	First-party links with click IDs, signed server-to-server events, Stripe Checkout webhook
Coupon tracking	Not stated	Yes A code per partner, per program
Mobile app tracking	Not stated	App installs, sign-ups and purchases reported from your server through the signed event API, with bounties on them. No SDK to ship in your app.
API, webhooks, MCP	Not stated	REST API for brands and partners with an OpenAPI spec, an MCP server for AI agents, a signed event API and partner postbacks
Integrations	Shopify (free app), WooCommerce, BigCommerce, Magento, Wix	Stripe Checkout, Shopify orders, any backend via the event API

Squaredance plans in full

Standard (card): $0 a month, plus 15% of payouts. Platform fee on top of weekly confirmed partner payouts: 15% (up to $4,999/week) falling to 10% ($65,000-$99,999/week); custom above $100k/week
Standard (pre-authorised ACH): $0 a month, plus 12% of payouts. 3 points lower: 12% falling to 7%
Managed (via Authorized Service Partner): $0 a month, plus 10% of payouts. Reduced 10% platform fee on campaigns run by an Authorized Service Partner

Pricing source

Where ViralPayouts comes out ahead of Squaredance

What Squaredance offers

US/Canadian DTC brands (supplements, wellness, beauty) wanting paid media buyers, publishers and influencers to drive sales on a fixed CPA, with no setup or SaaS fee; plus media-buyer partners and agencies.

Performance marketing platform

Why ViralPayouts is the better choice

Lower fee: 10% falling to 3% of partner payouts versus 15% falling to 10% (12%-7% ACH), with no late-payment fee escalator
Brand-configurable recruiter overrides (share of commission, share of sale or fixed) rather than a fixed 1%-for-a-year platform referral
Signed server-to-server event API, Stripe Checkout webhook and append-only ledger; suits SaaS/subscriptions, not just DTC carts
No $200 partner payout minimum stated by ViralPayouts

About Squaredance

In their words:: "Scale your DTC business on a modern partner marketing platform" (title: "Squaredance | Connects DTC Brands with Partners to Grow Online Sales")
Company:: Not stated; about page references community work "within the GTA" (Greater Toronto Area)
Team:: About page lists 23+ team members
Named customers:: Onnit ($15M+ revenue case study), Goli ($6M+), Noom, Mud\wtr, Javy, Nom Nom, ColonBroom, Solawave
Website:: squaredance.io

Try ViralPayouts on test money

Set your commission and recruiter override, see what each sale costs you, and run it on the test network before a real partner joins. No monthly fee.

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More comparisons

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Sources for Squaredance (4), checked 12 October 2026

Squaredance is a trademark of its owner. ViralPayouts is not affiliated with Squaredance. Prices and features change: check squaredance.io before you decide. Spot something out of date? Tell us and we will fix it.